I sold my first work of fiction, a fantasy adventure, while in high school. In 2004, I published The Medici Effect (Harvard Business Press), which has since become a foundational book on innovation. The follow-up, The Click Moment (Penguin Portfolio), came out eight years later. I am now working on my third innovation-related book.
Why do so many world-changing insights come from people with little or no related experience?
The Medici Effect (Harvard Business School Press, 2004) is an innovation classic that explores why the most powerful innovation happens at the “Intersection,” where ideas and concepts from diverse industries, cultures, and disciplines collide. Innovation today is less about expertise and more about how you can rapidly combine insights and ideas, often widely disparate, to create surprising and unique breakthroughs. With the pace of change happening in business, industry and geopolitics, the ideas of The Medici Effect are even more relevant today.
Since its publication, The Medici Effect has become the definitive book on diversity driving innovation, influencing numerous fields and disciplines such as architecture, design, economic development, education, entrepreneurship, and investing. Read more about the impact of The Medici Effect here.
Can you plan, strategize, and analyze your way to success?
The Click Moment (Penguin Portfolio, 2012) builds on an idea from The Medici Effect—that breakthrough innovation is unpredictable. The book suggests that serendipity plays a much larger role in success than previously suspected, and that expertise and logic can be hindrances rather than assets. In today’s market, the rules are changing so fast that formulas for success are disintegrating, and multi million-dollar insights can strike anybody, anywhere, at any time.
Fast Company named The Click Moment one of the top 10 best business books of 2012, declaring that it "destroy[ed] ... the 10,000 hour rule.”
Leaders in some of the world's largest organizations, such as Disney, Nike, Pfizer, and MetLife, cite The Click Moment's anti-strategy approach as a guiding force in their work.