I sold my first work of fiction, a fantasy adventure, while in high school. In 2004, I published THE MEDICI EFECT, which has since become a foundational book on innovation. The follow-up, THE CLICK MOMENT, came out eight years later. I am now working on my third innovation-related book.
Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to dinosaurs.
THE MEDICI EFFECT will take you on a fascinating journey to THE INTERSECTION—a place where ideas and concepts from diverse industries, cultures, departments, and disciplines collide, ultimately igniting an explosion of ideas leading to extraordinary innovations. Breakthrough ideas are most often “intersectional” and occur when we bring concepts from one field into a new, unfamiliar territory. The book offers examples of how you can turn the ideas you discover into path-breaking innovations. Translated into 18 languages, THE MEDICI EFFECT has become the definitive book on how diversity drives innovation, and its influence around the world keeps accelerating.
In March 2017, Harvard Business Review Press will re-release THE MEDICI EFFECT in both hardcover and paperback with an all new introduction, preface, and reading guide. You can pre-order from your favorite bookstore today! For bulk orders, please contact us.
Part intellectual thrill ride and part success blueprint, THE CLICK MOMENT obliterates the idea that in business you can plan, strategize, and analyze your way to success. Instead serendipity plays a much larger role in success than we have previously suspected and that expertise and logic can be hindrances rather than assets. In today’s market, the rules are changing so fast that formulas for success are disintegrating, and multi million-dollar insights can strike anybody, anywhere, at any time.
THE CLICK MOMENT was named by Fast Company as one of the top 10 best business book of 2012 and charged with "destroying ... the 10,000 hour rule.” The ideas of THE CLICK MOMENT have been converted into a completely different view of how to formulate strategy and is now guiding leaders in some of the largest organizations in the world, such as Disney, ESPN, Nike, Pfizer, MetLife, and Novartis.